# Our Story

"I've been in marketing for 5 years now. During High School I attempted to build my own agency. Stuck juggling school, sales and providing results for clients, I churned them faster than they came but I kept with it, eventually giving in a year after graduation.

Cutting my loses I decide to become a door-to-door salesmen in Vancouver, BC. I thought it would be a good opportunity to sharpen my skills before trying the agency game again.&#x20;

it was 2 weeks before flying out and though to give the agency thing one last try.&#x20;

Rapidly direct messaging every business owner who hinted that they needed help with marketing in facebook groups.&#x20;

I made a cold call and connected with a man named Mike Ferreira. He owned a wildly profitable gym in Glastonbury, CT and had just spent $40,000 on a coaching program from this company Gym Launch.

He was starting his own agency asked me to join him, I agreed.&#x20;

<div><figure><img src="https://1278823392-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FNf66wyuJqpJ3IYY0yvPk%2Fuploads%2FAEcAGPwFlCRuUvBTg8ch%2FScreenshot%202024-06-29%20at%2011.21.08%E2%80%AFAM.png?alt=media&#x26;token=3a3e11d0-187c-4078-a419-2aaeb6f1ed44" alt=""><figcaption></figcaption></figure> <figure><img src="https://1278823392-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FNf66wyuJqpJ3IYY0yvPk%2Fuploads%2FCN9wWb59oGS0OCgrz4qu%2FScreenshot%202024-06-29%20at%2011.21.13%E2%80%AFAM.png?alt=media&#x26;token=cbbc1d94-a66e-46b6-a627-47a60212bd3e" alt=""><figcaption></figcaption></figure></div>

During our time together we scaled our agency from zero to 100+ clients during the height of Covid, pivoting to an online model for our clients and helping them thrive during those uncertain times.

The problem was I went from building, sharpening my skills and learning how to build a successful company...

To tracking client results in a sheet...

<div><figure><img src="https://1278823392-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FNf66wyuJqpJ3IYY0yvPk%2Fuploads%2FOYDR1mWI6EqCLQwADtkU%2FIMG_1664%202.JPG?alt=media&#x26;token=90f88f9b-0726-4734-80da-287737a77d21" alt=""><figcaption><p>Tracking</p></figcaption></figure> <figure><img src="https://1278823392-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FNf66wyuJqpJ3IYY0yvPk%2Fuploads%2FMDi3ONaQZvzqVcEDPZDI%2FScreenshot%202024-06-30%20at%201.01.15%E2%80%AFPM.png?alt=media&#x26;token=4e2d1488-3a71-484f-b2dd-4137621b845e" alt=""><figcaption><p>Surpise Fires</p></figcaption></figure> <figure><img src="https://1278823392-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FNf66wyuJqpJ3IYY0yvPk%2Fuploads%2FmXIvtyf5Sm3NXQKPehHl%2F2C5408AF-E51B-4E0A-A54C-4FDAFA047AFE.gif?alt=media&#x26;token=32b99a7e-c82e-4bd9-af94-4d3d686ad947" alt=""><figcaption><p>Ad Creation</p></figcaption></figure></div>

100 client ad accounts opened every morning and evening, marking the data in our sheet and asked to report on them each morning.&#x20;

It sucked...

I assumed we'd delegate this to a VA or other team member, we never did.&#x20;

After one year, I decided to leave...

I took what I learned and started a crypto company end of 2021 and exited end of 2022.&#x20;

During my time away, Mike became the General Manager at Gym Launch...

They had acquired parts of our product and Mike asked me to join R\&D, I agreed.

<figure><img src="https://1278823392-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FNf66wyuJqpJ3IYY0yvPk%2Fuploads%2Ft4MKlFFc4la6FK1sTL41%2FIMG_0940.JPG?alt=media&#x26;token=31b984d2-e2df-46c2-a47d-86c4974402e2" alt=""><figcaption></figcaption></figure>

When I joined I was shocked to find tracking client results never get's easier...

They we're using a sheet similar to ours, all of it was manual.&#x20;

I built many systems for agency in my first few months

<figure><img src="https://1278823392-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FNf66wyuJqpJ3IYY0yvPk%2Fuploads%2FD7j6FOSSi7zRDC6huB5p%2FScreen%20Shot%202022-11-14%20at%208.51.15%20AM%202.PNG?alt=media&#x26;token=430254c4-2003-459c-ba24-ca283fdabc99" alt=""><figcaption></figcaption></figure>

Nothing of which solved tracking...

We later tried all kinds of systems to improve onboarding, asana boards for client management and all sorts of gizmos to try and solve client management.

After a few months we contracted a friend of ours to build a custom AirTable solution for all our clients with automated KPIs.&#x20;

Needless to say, it did not work and the agency went back to using sheets.

> "There is no way an agency this large can not find a solution for tracking..."

This was mind blowing...

> Marketing agencies been around for so long, how it there are no tools to help manage the clients they run ads for?

So I met with the head of agency in October of 2023 to discuss the perfect solution...

Our partner and co-founder Yazdun Fadali put together the MVP in just 2 months and we began testing December of 2023.&#x20;

<figure><img src="https://1278823392-files.gitbook.io/~/files/v0/b/gitbook-x-prod.appspot.com/o/spaces%2FNf66wyuJqpJ3IYY0yvPk%2Fuploads%2Fp4gR6ySa3h01I6IVVdSm%2FScreenshot%202024-06-29%20at%204.01.55%E2%80%AFPM.png?alt=media&#x26;token=4efa065e-8170-44ee-96dc-5e84b7d6c626" alt=""><figcaption></figcaption></figure>

&#x20;The rest was history...."

&#x20;**Tye Howatt**

&#x20;Co-Founder & CEO of ClientView.

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[founding-team](https://clientview.gitbook.io/clientview/company/founding-team)
{% endcontent-ref %}
